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The Checklist Manifesto: How to Get Things Right

80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More

Scientific Advertising

The Everything Store: Jeff Bezos and the Age of Amazon

Trust Me, I’m Lying

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again

Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

To Sell Is Human: The Surprising Truth About Moving Others

Admired: 21 Ways to Double Your Value